Automechanika Shanghai Concludes Successfully: Bowang Industry Deepens Customer Ties and Seizes New Market Opportunities

The five-day Automechanika Shanghai – International Trade Fair for Automotive Parts, Equipment and Services – has officially come to an end. As the annual flagship event of the auto parts industry, this exhibition gathered high-quality suppliers, purchasers and industry elites from around the world. Pingxiang Bowang Industry/Photoelectric Co., Ltd. made a wonderful appearance with its core automotive lighting products and achieved remarkable results at the show.

Throughout the five-day event, Bowang Industry’s booth remained bustling with visitors. We were fortunate to reconnect with numerous long-term cooperative old customers, engaging in in-depth exchanges on the implementation effects of past cooperation projects and product usage feedback. Our old customers highly recognized the stable performance, durable quality and timely after-sales service of our automotive lighting products, while also putting forward personalized needs regarding adaptation to different vehicle models and the application of new lighting technologies. Through open and face-to-face communication, we further consolidated mutual trust, clarified the direction for subsequent product optimization and cooperation deepening, and injected new vitality into our long-term strategic cooperative partnerships.

In addition to the warm reunion with old customers, this exhibition served as a crucial bridge for us to connect with new clients and explore new markets. A large number of domestic and foreign purchasers and distributors were attracted by our displayed product series, including LED automotive headlights, taillights and fog lights, and stopped to inquire one after another. Our team patiently introduced the core technologies, production processes, quality control systems and customized service capabilities of the products to each new customer, highlighting the company’s innovative achievements in energy-saving lighting and intelligent control. Many new customers showed strong interest in the products’ cost-effectiveness and market potential, and multiple cooperation intentions were reached on-site, laying a solid foundation for the company to expand its domestic and international market footprint.

This participation in Automechanika Shanghai not only allowed us to accurately grasp the technical trends and market demand changes in the automotive lighting industry, but also deepened friendships with old customers and tapped into a large number of high-quality new customer resources through face-to-face in-depth interactions. Looking ahead, Bowang Industry will continue to focus on the R&D and innovation of automotive lighting products, repay the trust and support of new and old customers with better products and services, actively expand domestic and international cooperation channels, and steadily move forward in the auto parts foreign trade sector to create new industry value together.